Wednesday, August 7, 2013

Media Participates in Hiding DiveCaches in the Caribbean


Diving for treasure in the Caribbean just became an activity for any certified diver!  DEMA is launching a pilot underwater “treasure hunt” in Bonaire, promoting DiveCaching through DEMA”s “Treasure Challenge” and daring divers to find a series of underwater geocaches throughout the Dutch Caribbean island.

Mirrored after the Diving for Texas Treasure Challenge, the Diving for Bonaire Treasure Challenge will be launched this year at DEMA Show in Orlando, FL. The contest will run for six months, and the winners will be announced the first week of May 2014.

In order to promote the Diving for Bonaire Treasure Challenge, Bonaire sponsored a press trip last month that focused on hiding several of the DiveCaches that will be part of the Challenge. Four top U.S. media professionals were on the island for a week of DiveCaching and diving. All journalists are certified divers and on assignment for the following publications; Ashley Castle writing for AFAR magazine, Ted Stedman for Global Traveler magazine, Cynthia Barnes for Montage magazine and Abi Smigel Mullens for Wetpixel. For more information about their outlets and audiences, visit: AFAR, Global Traveler, Montage and Wetpixel.

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